Formal Affair is a large bridal show held at the Chattanooga Convention center where about 200 vendors try to peddle their goods and services to new bridezillas. The event is put on and hosted by the Chattanooga Times Free Press and the event does very well. For advertising… the campaign boasts colorful photographs and was [...]
The art direction for the overall branding is done by Columbia, so my role in this project was to engineer the packaging and design within the brand standards. I also art directed the photoshoot for front panel model images.